From artificial intelligence to augmented reality, the beauty industry is no stranger to using the latest technology to entice, engage and convert consumers on the shop flow. Brands are combing...
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This summer’s FIFA Women’s World Cup in France is estimated to reach 1 billion viewers - a staggering 250 million viewer increase. Understandably, this dramatic leap in interest has not...
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There’s no denying that Instagram has become somewhat of a social media powerhouse over the last few years. Instastories in particular have grown in popularity with over 400 million viewers...
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Game of Thrones has been an unavoidable topic of conversation here in Verve this week with the final season going to air. It got us thinking about some brands that...
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April Fool’s is a great occasion for brands to show their lighter side and have some fun with consumers. 2019 has been no exception with everyone from Google to MacDonald's...
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Mother’s Day is just around the corner and brands are firing up with their creative minds to come up with memorable campaigns to engage the audience emotionally and leave lasting...
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Online gaming - Twitch and YouTube in particular - are changing the stereotype of gaming as a loner activity to one that has grown real communities, friendships and even romances....
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There's very high likehood that in the past couple of months TIK TOK has come up in conversation among your marketing peers. There's good reason as with over 500 million...
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SXSW has become a 9 day mecca for the world’s biggest brands and insiders to demonstrate ingenuity, creativity and big ideas. Below we’ve chosen some of our favourite events and...
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